Industry channels

Business-generating training modules


Business-generating training modules

VARIETA' NEI VINI IMPORTANTE LA VARIETA’ DI PRODOTTI


Description:

EXPANDING your PRODUCT RANGE has important repercussions on BUSINESS and the action must be planned with ATTENTION and AWARENESS



Action:



    Increase of own variety of wines



EFFECT:



    Cope with different market segments

    Compensate for any negative sales trends

    Diversification of the product portfolio to increase the average price